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I have worked in sales for 20 years and have been creator of content and trainer for sales teams up to 1,400 people, thus I believe I am a very educated buyer. Recently I have had Peter Svenneby train my entire Field Operations Staff and found the investment to be very wise. The ROI was immediate as my technical team started talking about how they could assist our Sales team in getting more business and creating more value for the clients. Peter was well prepared, professional and his material, delivery and conduct was extremely good.

Donald Henrich, VP and Co-Founder
Vico Software
Apr 2009

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Vico Software engaged Svenneby Corporation to help our technical team learn the do’s and don’ts of account management. Since our technical guys spend most of their time on the customer’s site, they are both the daily face of Vico to our customers and the people most able to identify new opportunities to solve client problems. Equipping this team with a higher situational awareness, better communication skills, and good needs analysis skills was our goal, and Svenneby achieved this for us. Our personal communication with clients is sharper, and our repeat business from existing accounts is up.

Mark Sawyer, President and CEO
Vico Software
Apr 2009

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The RELATE selling process has had a tremendous impact on our business. Peter Svenneby is an outstanding teacher and consultant who tailored the RELATE training to match our specific needs. We now have a common vocabulary for talking about our opportunities that enables us to make useful distinctions. Our Account Managers are more confident that they are leading a process with prospects that will deliver results. We have been able to hire sales people and a sales manager using RELATE as a framework for assessing their skills and experience. Overall, we expect RELATE to drive relationships and revenue for us in the coming years.

Pete Dignan, CEO
Prototest
Apr 2009

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Peter has the unique ability to align the sales and sales engineer components of the sales process. He teaches practical and repetitive activities which result in shorter sales cycles and a better understanding of our prospects’ needs.

Nancy Sauer, President and CEO
D2Xchange
Apr 2009